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Article: WHY RUNWAY JEWELRY WAS LARGER THAN LIFE

WHY RUNWAY JEWELRY WAS LARGER THAN LIFE

In the final decades of the twentieth century, runway jewelry was designed to be seen from a distance.

Fashion shows of the 1980s and early 1990s were theatrical events staged for large audiences and photographed under intense lighting. Accessories needed to register immediately — not only for the people seated along the runway, but for the photographers and editors documenting the collection.

Designers responded by enlarging the scale of costume jewelry dramatically. Earrings extended below the jawline. Brooches appeared at the size of small sculptures. Crosses, medallions, hearts, and elaborate baroque forms were worn as central elements of the garment rather than as subtle finishing touches.

Houses such as Christian Lacroix, Yves Saint Laurent, and Versace embraced this approach completely. Jewelry became part of the visual architecture of the collection, designed to balance bold fabrics, elaborate tailoring, and theatrical silhouettes.

Many of these objects were produced in relatively limited numbers and were never intended for everyday wear. They existed primarily within the context of fashion shows, editorial photography, and select boutique distribution.

Today these pieces survive as artifacts of a particular moment in fashion history — when costume jewelry was designed with the scale, presence, and drama of sculpture.

Within the Per Se Vintage archive, these objects are preserved as examples of the period when runway accessories were meant to command the room.

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WHY JAPAN BECAME AN ARCHIVE OF EUROPEAN FASHION JEWELRY

During the 1970s and 1980s, European designer costume jewelry entered Japan through department stores, private boutiques, and a rapidly expanding luxury retail market. Pieces from houses such as Di...

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CHRISTIAN LACROIX HEART BROOCH, EARLY 1990S

CHRISTIAN LACROIX HEART BROOCH, EARLY 1990S

I. The Object An oversized heart brooch in hammered gold-tone metal, its surface worked by hand to produce subtle variation in depth and reflected light. Ten volute terminals radiate from the perim...

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